MCC Adams Grant Task Force

Destination Marketing Organization Subcommittee

Economic Development Council

Meeting: March 13, 2006, 2:00 pm

Meeting Room A, Town Hall

Present: Bill Dougal/EDC, Bill Schneider/ADT, Judy Cicero/Chamber, Hersh Schwartz/VSB, Acting Assistant Town Manager/Grant Administrator Michelle Jarusiewicz

Creation of a Destination Marketing Organization [DMO]

Ongoing discussion regarding the creation of a Destination Marketing Organization [DMO] -- comments:

• Agreement that there is much more collaboration than one year ago, but still some areas of duplication and redundancy. Need for more collaborative meetings between PBG, Chamber, and VSB.
• Benchmark would be 6 to 8 months from now – is collaboration the same, better, or worse?
• Are we all doing enough to make Provincetown a leading destination?
• Creation of DMO would need funds and support.
• Could structure the DMO like the MCC Task Force.
• Will the creation of a DMO lead to the decline and elimination of the PBG and Chamber? Why would all 3 be needed? What benefits would there be for businesses to be members of more than one? Answer key to support for creation of DMO.
• In the absence of a DMO, how can we behave like one?

Subcommittee has gone as far as possible. Appears that only effective model for DMO in Provincetown would be to combine all – PBG, Chamber, VSB, Staff --into one entity

MCC Adams grant activities funded in part by the Massachusetts Cultural Council Adams grant.